CreaTIVE STUDIO

CPT, SOUTH AFRICA

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Art Direction

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Production

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Video

Dare To Denim

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5

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/ About the project

The focus for this project was on launching Old Khaki's denim-devoted summer collection, where the new season brought with it a fresh, trend-driven vibe.


Our campaign aimed to weave together effortless style and versatility by capturing the essence of a denim summer through vibrant visuals against aesthetic comfort. The result was a campaign that seamlessly blended high-quality craftsmanship with the laid-back energy of the season, setting the tone for a summer wardrobe staple.

/ Credits

Client: Old Khaki Project Coorinator: Jenna Feather DOP: Faizel Walls Art Director / Director: Douw Kruger

/ Year

2023

OTHER

PROJECTS

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